If you run a business you may know that a balance sheet and profit and loss account form part of your year end accounts…to many people, they are just numbers on a piece of paper!
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As a business owner I’m sure you’re always looking for ways to make more money and in particular profit. One recognized and basic way to do this is of course to focus on increasing your sales and decreasing your costs as what you’re left with is profit.
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Strategy can be a scary word for a small business. However, having a clear strategy for the direction of your business can help you make clear decisions about where you want your business to be.
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