Sales & Marketing
Latest Sales & Marketing Articles
Social media scheduling for small businesses – why should you schedule and which tool should you use?
If you’re starting to feel like your socials are taking over your life and you need ideas on planning and overwhelm-prevention, read on.
How do I go about generating referrals? A route map
After 18 years experience working with others on their referral marketing I’ve distilled all that knowledge into a 5 point guide that if you follow you will generate a regular flow of introductions to your ideal clients.
Focusing on your website vs focusing on your digital marketing
When it comes to focusing on your digital marketing, whether you are a start-up gearing up for great online presence, or an existing business looking to generate more leads, it can be difficult to know where to start.
What makes a great website?
In 2020, internet usage absolutely skyrocketed, with many UK service providers reporting an increase of over 50% in consumption. Now more than ever, your customers are online, and your website is your main business asset.
Marketing: if you can’t measure it, you can’t manage it
The ultimate goal of any marketing strategy is to produce a return on investment in terms of increased sales for your business. Reporting on marketing, then interpreting and applying that data to achieve real results for businesses should be at the heart of any business.